## 01 The Client

Shift.online is the UK's most affordable and straightforward man-and-van shifting service. They offer on-your-schedule logistics for both businesses and consumers — whether that's moving home, collecting online purchases, relocating offices, or taking items to the tip. Using a network of independent drivers and intelligent algorithms, Shift matches the best-suited driver from a pool of thousands, offering competitive pricing whatever you're moving.

## Screenshots

## 02 The Challenge

Shift.online were going through a rebrand and required an updated user experience during the booking process. The page needed to be fully mobile responsive, and the goal was to increase conversion rates through a simplified booking flow.

## 03 Our Approach

We scaffolded a React application with mobile-responsive CSS from the outset. After acquiring all digital assets and branding from Shift's design team, we built the front-end animations and user experience. Once the UI was complete, we developed the APIs to interact with Shift's database and integrated their payment gateway to complete the end-to-end booking flow.

## 04 Key Features

### Intuitive Design

Clean, modern interface that guides users through the booking process with minimal friction.

### Cloud Infrastructure

Hosted on AWS EC2 servers with Amazon's enterprise-grade reliability and uptime.

### Rapid Development

React and principled software development techniques allowed us to deliver the booking screen in a fraction of the usual time.

### Payment Integration

Full integration with Shift's payment gateway to complete the booking experience end-to-end.

## 05 Results

3 People involved  
120+ Development hours  
1,000+ Daily page impressions  
60+ Bookings per day

## 06 Technology

React  
AWS EC2  
REST API  
Payment Gateway  
Mobile Responsive